15 items
| # | NAME | DESCRIPTION | STAT | Link | Expand |
|---|---|---|---|---|---|
| 1 | Rockler | Tool retailer with a serious educational side. Project plans, technique videos, and expert articles. Dominates organic search with 23K+ keywords. | 227K visits/mo | ||
Tool retailer with a serious educational side. Project plans, technique videos, and expert articles. Dominates organic search with 23K+ keywords. Tool retailer with a serious educational side. Project plans, technique videos, and expert articles. Dominates organic search with 23K+ keywords. 227K visits/moVisit site | |||||
| 2 | Woodcraft | Second largest woodworking retailer. Woodworker profiles, project plans, and instructional videos alongside the storefront. | 183K visits/mo | ||
Second largest woodworking retailer. Woodworker profiles, project plans, and instructional videos alongside the storefront. Second largest woodworking retailer. Woodworker profiles, project plans, and instructional videos alongside the storefront. 183K visits/moVisit site | |||||
| 3 | Wood Magazine | Dominates tool review SEO. Part of the Better Homes & Gardens network. Best for "which tool should I buy" questions. | 67K visits/mo | ||
Dominates tool review SEO. Part of the Better Homes & Gardens network. Best for "which tool should I buy" questions. Dominates tool review SEO. Part of the Better Homes & Gardens network. Best for "which tool should I buy" questions. 67K visits/moVisit site | |||||
| 4 | Fine Woodworking | The deepest editorial archive in woodworking. 40+ years of content. Paywall ($60/yr) limits reach, but the quality is unmatched. | 59K visits/mo | ||
The deepest editorial archive in woodworking. 40+ years of content. Paywall ($60/yr) limits reach, but the quality is unmatched. The deepest editorial archive in woodworking. 40+ years of content. Paywall ($60/yr) limits reach, but the quality is unmatched. 59K visits/moVisit site | |||||
| 5 | Lee Valley / Veritas | Premium hand tool maker and retailer. Their technique articles are some of the best on the web. Canadian company with cult following. | 31K visits/mo | ||
Premium hand tool maker and retailer. Their technique articles are some of the best on the web. Canadian company with cult following. Premium hand tool maker and retailer. Their technique articles are some of the best on the web. Canadian company with cult following. 31K visits/moVisit site | |||||
| 6 | Highland Woodworking | Curated quality tools plus a newsletter and educational content. Atlanta-based retailer with a loyal following. | 24K visits/mo | ||
Curated quality tools plus a newsletter and educational content. Atlanta-based retailer with a loyal following. Curated quality tools plus a newsletter and educational content. Atlanta-based retailer with a loyal following. 24K visits/moVisit site | |||||
| 7 | The Wood Whisperer | Marc Spagnuolo's site. High-quality furniture build documentation and finishing guides. Membership guild model for premium courses. | 23K visits/mo | ||
Marc Spagnuolo's site. High-quality furniture build documentation and finishing guides. Membership guild model for premium courses. Marc Spagnuolo's site. High-quality furniture build documentation and finishing guides. Membership guild model for premium courses. 23K visits/moVisit site | |||||
| 8 | Ana White | DIY plans that made woodworking accessible to non-woodworkers. Free plans, massive archive. Doesn't teach technique, but gets people building. | 24K visits/mo | ||
DIY plans that made woodworking accessible to non-woodworkers. Free plans, massive archive. Doesn't teach technique, but gets people building. DIY plans that made woodworking accessible to non-woodworkers. Free plans, massive archive. Doesn't teach technique, but gets people building. 24K visits/moVisit site | |||||
| 9 | Popular Woodworking | Hybrid hand/power tool focus. The Christopher Schwarz era built lasting credibility. Subscription model ($29/yr). | 17K visits/mo | ||
Hybrid hand/power tool focus. The Christopher Schwarz era built lasting credibility. Subscription model ($29/yr). Hybrid hand/power tool focus. The Christopher Schwarz era built lasting credibility. Subscription model ($29/yr). 17K visits/moVisit site | |||||
| 10 | Woodsmith | The most detailed plans in the business. Step-by-step focus with precise illustrations. ShopNotes podcast companion. | 9.5K visits/mo | ||
The most detailed plans in the business. Step-by-step focus with precise illustrations. ShopNotes podcast companion. The most detailed plans in the business. Step-by-step focus with precise illustrations. ShopNotes podcast companion. 9.5K visits/moVisit site | |||||
| 11 | Rob Cosman | Hand tool technique and dovetail mastery. Online courses and premium hand tools. Canadian precision. | 8.8K visits/mo | ||
Hand tool technique and dovetail mastery. Online courses and premium hand tools. Canadian precision. Hand tool technique and dovetail mastery. Online courses and premium hand tools. Canadian precision. 8.8K visits/moVisit site | |||||
| 12 | Lost Art Press | Christopher Schwarz's publishing house. Philosophy-driven woodworking books. Small catalog, outsized influence on hand tool culture. | 7.6K visits/mo | ||
Christopher Schwarz's publishing house. Philosophy-driven woodworking books. Small catalog, outsized influence on hand tool culture. Christopher Schwarz's publishing house. Philosophy-driven woodworking books. Small catalog, outsized influence on hand tool culture. 7.6K visits/moVisit site | |||||
| 13 | Paul Sellers | Hand tool education from the most influential traditional woodworker alive. Free blog and paid masterclass platform. | 3.2K visits/mo | ||
Hand tool education from the most influential traditional woodworker alive. Free blog and paid masterclass platform. Hand tool education from the most influential traditional woodworker alive. Free blog and paid masterclass platform. 3.2K visits/moVisit site | |||||
| 14 | Lie-Nielsen Toolworks | Premium hand tool manufacturer based in Maine. Their product pages double as technique resources. David Charlesworth video partnerships. | Premium hand tools | ||
Premium hand tool manufacturer based in Maine. Their product pages double as technique resources. David Charlesworth video partnerships. Premium hand tool manufacturer based in Maine. Their product pages double as technique resources. David Charlesworth video partnerships. Premium hand toolsVisit site | |||||
| 15 | Woodworkers Source | Wood species guides and a wood movement calculator. The educational content is stronger than the storefront. | Species reference | ||
Wood species guides and a wood movement calculator. The educational content is stronger than the storefront. Wood species guides and a wood movement calculator. The educational content is stronger than the storefront. Species referenceVisit site | |||||














